Marketing

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Marketing

Associate Pay: Meet Firm Objectives by Rewarding the Behavior You Wish to Promote

Bailey explains incentives that her firm uses to encourage associate attorneys to focus on production, marketing and sales in order to meet the firm’s business objectives. Bailey notes that the firm’s untraditional method rewards self-starters who have entrepreneurial spirit, and that the results have proven worthwhile for the growth of the firm and the associates.

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